Our client is a global tech business.
This is an brilliant opportunity for an ambitious Senior B2B Marketing Exec to step up into this integral Marketing role within a global tech business with offices in London, Germany and US.
You will have B2B marketing experience the ability to develop a social media strategy, predominantly across LinkedIn and Twitter, as well running email marketing campaigns, working with trade press and organising and attending conferences and events.
The day to day role includes:
- Curate and create the weekly news updates for social media.
- Instruct and oversee the performance of digital marketing agency.
- Oversee the production of short form brand videos, liaise with production team, produce scripts, posting content on social media.
- Curate company sales materials, arrange updates, translations and publication.
- Liaise with outside agency for product and model photo shoots. Manage outcomes and approval of content.
- Work with our freelance copywriter to generate period though leadership content.
- Work with salespeople to optimise their use of social media such as Linkedin to build contact database and pipeline.
- The role offers the chance to work closely with the CEO and COO and to have a real impact on the business and the marketing of their innovative global, award winning product.
They are looking for an experienced marketeer with the following qualities:
Clear headed experience of the latest and best practice in B2B marketing.
Demonstrable experience of execution of holistic B2B marketing plan.
Understanding of cost accountability of social media spending.
Good copywriting skills for social media (as a minimum).
Ability to work unsupervised.
Very good interpersonal skills within an office of 15 people.
Ability to assimilate and include ideas from others in the wider team.
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