Our client is a strong multi-disciplined agency group
The Group is the world’s only truly full-service independent agency network, bringing diverse talent together to transform the way great brands are built. They have seen multiple continuous years of record growth and work with an eye watering selection of world beating brands..
Overview of the role:
This is a holistic Comms role across the Agency partners. As they are bringing together their Growth offering across all areas of the business, to better align their strategic focusses – they are on the hunt for a motivated agitator that has a natural ability to deliver the central group comms vision and how that is activated for their creative, media & PR agency partners
The role will cover both external and internal comms:
Externally – They have a story, it is strong, compelling, and differentiating – they need a self-starter to help ensure they are front of mind in delivering this story to the market, with total alignment to the wider growth objectives. Someone that will be able to identify the right places to be to maximise impact of this story and to connect with external audiences in a way that converts to business impact across their paid, owned and earned channels. External comms is going to be crucial for them moving forwards as they are building their pipeline and ensuring they are driving the wider industry agenda with the ambition of the group becoming a top 10 agency player, in all markets, globally – across media and creative.
Internally – they need to deliver in alignment with their people team, to ensure their people stay connected, across the network and deliver against their employee, culture, vision, and core business values. Due to their rapid growth and multiple agencies, an overarching programme is required to help better drive cultural consistency. This role will also be focussed on delivering their core and central messages through their growing network and into their markets – with the primary goal of driving consideration from new prospects, raising their brand profile across targeted external with clients, journalists, consultants, wider partners, and talent through proactive brand building and leveraging and developing tactical thought leadership to be driving the conversation and agenda within their respective markets.
The role will be working into the Group CMO and working alongside the senior leadership and people teams, of each component part of the business.
What you’ll need:
This role will report directly into the Group CMO, and work in alignment with the senior leadership teams from each of the areas of the business
This is a full time role to work to deliver against the fast paced and ever evolving group needs
Leadership skills, experience in running multidiscipline teams – within the wider growth environment
The ability to develop strategic marketing plans, led centrally but covering all business units and supporting markets
Supporting how they leverage their ‘Practices’ in their go to market strategies, with efforts balanced against central needs
You will enjoy the necessary networking that goes hand in hand with effective external communications and will bring your own network of contacts to add.
Skilled in working across multi-agency, senior management structures
The ability to deliver clear stories and asks – externally and internally, where applicable
Experience in delivering global and senior client level events
Able to handle relationships with senior level stakeholders both internally and externally
The ability to identify, mitigate and handle, conflict and crisis management, should the need arise
A passion for connecting into the wider growth team and practice to maximise results
Connecting their marketing efforts directly to their growth ambitions from strategic thought leadership to supporting pitch efforts through the pitch lifecycle
Journalistic / editorial levels of written and verbal skills
Management of relationships with journalists that are pertinent to their business growth strategy – from marketing trade to client trade, where applicable
Experience in handling third party suppliers as part of the communications environment – building relationships that have maximum impact
The ability to pull out and spot differentiating stories that leverage the business in a busy market
The ability to inspire local markets and deliver central assets in a concise and usable way
Working to deliver through their paid, owned and earned channels – whilst monitoring and checking outputs to extract maximum value, enabling them to ensure they have identified the right channels for business impact
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